What To Look For in Green Beauty

Green beauty simply refers to beauty products that are sourced, produced, and packaged in an ethical and sustainable way. Terms like "green", "clean", and "natural" are highly subjective and not regulated causing many brands are taking advantage and claiming to be eco-friendly even though they are not. However, here at SUDTANA, when we say our products are all-natural, clean & green we mean that they are sourced, produced, and packaged in the most ethical and sustainable way. For example, our ingredients and are grown organically and sourced sustainably without toxic chemicals. Our packaging is recyclable and made out of environmental-friendly bottles.

One of the ways to tell if the products are greenwashing or not is to know what ingredients are in the products. Take a moment to study labels and know what to look for and what to avoid, for the most part, you should be able to understand what's on the ingredients list. If there are more ingredients that you are unable to understand or unfamiliar with, it's unlikely a clean or green product.

Most of the time, packaging can't be entirely biodegradable or plastic-free. But that doesn't mean a company shouldn't try. The goal here is to look for packaging that's free of plastic and more recyclable, using natural inks or dyes and recycled materials. A truly green beauty company will be able to explain just how their packaging is eco-friendly and sustainable.

Labels like vegan, cruelty-free, non-toxic, zero-waste, organic, naturally-derived, bio-based, biodegradable, recycled, recyclable, and sustainable are also important to look for. These terms aren't regulated, but a green beauty company won't be shy to explain how sustainable and ethical their products are.

We’re also a sustainable chemical-free skincare brand. Crafted with 100% all-natural ingredients that are sustainably sourced from small local Thai farms, and our packaging is recyclable as well as made from recycled materials!

If you like clean and green skincare mission, check our Our Story & Our Growers pages. Also, stay tuned for our blog for more tips on skin, body, and hair care choices!

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